How to sell well on Vinted: 11 essential rules to follow to maximise your profits

The photo is a very important element in generating sales quickly. It may even be the more important. A good photo is one that achieves show the value of an article. In other words, it's a photo that must stopping the buyer's eyeThe aim is to make people want to click, whatever the item (second-hand, new, vintage).

I still see far too many adverts placed with photos taken in the quick on which we sometimes don't distinguishes neither the brand nor the entire garment.

The criteria to follow to ensure your success photos and be worthy of a professional

• Luminosity : at best, take your photos when it's sunny. daybecause natural light gives better quality photos while still showing the true colour of your article. Otherwise, light your item as much as possible, avoiding projected shadows.

• Background Make sure you take photos with a white/neutral background White wall, white or wooden table, white door, light plaid to make the product stand out as much as possible. A more colourful background or wood can also be a good idea to make light-coloured clothes stand out.

• Focusing : take only the product photo and not your cat, your dog or your feet.

• The quantity Take several photos of your product: wide shot, close-up shot, logo photo, photo of labels, photo of the material, photo front and back.

• The setting A simple trick that works is to create a photo set with an example of a headquartersa planta plaida carpeta frame. The most important thing is to highlight the article by adding a personal touch recognisable from the articles published.

• The range you can also offer your item for sale with a sample outfit to tune it. If you are selling a grey jumperyou can put a jean clair underneath for an overall photo.

• The example set You can also propose photos of worn clothing. You can even set the scene if you like it, always highlighting the product of course, or use a mannequin/bust.

The more you showcase the product on yourself or in a setting, the faster it will sell. A good product folded, ironed, owntaken from all angles, showing the labelswith the daylight is ideal.

Examples to follow

There are also applications to add a personal and professional touch to your photos, such as Photoroom and Collage Maker

For example, with Photoroom, you can add a visible promotion directly to your photos and change the background. This will immediately set you apart from the other sellers in the Vinted feed.

Collage Maker can help you create original photo montages like this. This is just one example of thousands of possibilities.

Rule number 2 - how to sell well on Vinted: add a precise title and a detailed description

There are two points to distinguish here: the title and description.

The title

It must include essential keywords related to the article, which will help it to stand out quickly in search results. It is therefore important to specify :

• The brand
• Type of product: t-shirt, trousers, jogging suit, jacket, etc,
• The model if it has a name: Veja Campo shoes, Off White Arrow T-shirt, 501 jeans, ...
• The size

You can add a word to describe your product such as: sublime, vintage, pretty/beautiful, small/small, winter, summer, flowing, perfect, comfortable, soft, warm, new, in very good condition, ...

Example: "Levis 501 straight jeans size 38 (W28 - L30) vintage in very good condition".

The description

First of all, always be honest and mention the slightest defect: a hole, a missing button, a cut label. That's better than a buyer's negative opinion.

I also think that a basic definition and claire is enough to sell quickly. You can adapt it as you wish and make your description more original.

The main elements to be mentioned are :

• Le type of product and its model
• A catchphrase with theadjective that best characterises it
• L'product condition
• La size
• The dimensions when it's a jumper, sweater or trousers,
• Indication of whether it has defects or not
• Le boutique price if you know him
• You can mention that lots are possible (to be activated in your settings) A sentence indicating that the potential buyers can contact you if they have any questions.

Example

"Jean Lévis 501 in very good condition, little worn.
Straight cut and vintage effect
It is a size 38 (W38 - L30) Dimensions :

Size: 38 cm
Length: 98 cm
No defects.
Lots are possible, so don't hesitate if you have any questions".

Rule number 3 - how to sell well on Vinted: use hashtags

To answer the question "How to sell well on VintedIt is essential to talk about the use of hashtags.

A hashtag (#) allows you to link a keyword to your article. You can add them at the end of your description. This will increase your visibility on Vinted. The more you add, the more potential views you'll get for your products.

When a buyer searches for a product in the search bar, he or she will type "Levis jeans", for example. #jeanlevisyour product will appear very quickly in the list of available results.

Some sellers use popular hashtags such as #nike or #balenciaga on a pair of Levi's jeans, leading a buyer looking for a Nike or Balenciaga product to come across your offer. Be careful, as Vinted tends to ban this type of practice.

Example

For a pair of Lévis jeans, you can wear : #jeanlevis #jeanwoman #jean38
#501
#jeanvintage #jeanlevis501 #jeanvintagefemme #jeanandroit #jeanclair #bleu
#blue jeans 1TP5Women's jeans 1TP5Light blue jeans #denim jeans 1TP5Vintage jeans 1TP5Women's jeans size 38

Rule number 4 - How to sell well on Vinted: set a fair price

The best way to determine the best price for your product is to compare the prices charged by other sellers for the same product. This will give you a trend to follow.

However, themistake not to make however is rely on what Vinted has to offer when choosing the price. The prices offered are the lowest that the application has recorded and do not take into account the condition of the product.

This is one of the reasons why misleads many novice users. There are a number of rules to consider when determining the right price:

• Le fair price must be less expensive than the price of new, unless there is a out of stock or that the product is a rare item.

• Your fair price must take account of what is available and must be either at the same priceor a little cheaper. If you are competing with products that are in good condition but you are selling new/very good condition products, your price must of course be higher. Your price must take into account margin you wish to obtain.

• If your fair price is 70 eurosput either 73 euros to obtain offers at 70 euros or, either 69 euros. The price of 69 euros is a psychologically more acceptable price than 70 euros, because our brain understands 60 euros and not 70 euros - 1 euro.

• Bear in mind that buyers on Vinted negotiate prices a lotSo you need to choose a price that, even after a discount, will still give you a good price. reasonable margin.

You can find a summary on how determining a fair price on my account Instagram.

Rule number 5 - how to sell well on Vinted: using boosts, dressing rooms and republishing ads

You can use boosts to highlight an item, the price varies according to the price of the product and the duration (1.15 euro minimum). You can choose between a three-day or seven-day promotion period.

You can also put your dressing room ahead for 7 days at the price of 6.95 euros. This is useful when you have a lot of products to sell (more than 50 items). This function allows you to monitor various statistics such as the number of views and clicks on your items, and to adjust your prices accordingly.

Personally, I recommend using boosts when a product has not sold after one or two weeks, despite being republished or having many favourites.

At the same time, it is important to note that the publication of your products must be recentthe " published 6 months ago "This means that the product is either too expensive or not promoted enough.

The rule is systematically republish products that don't sell using your imagination to highlight them. You can make new product photostake photos with the garment worn and add a new description.

The important thing here is that the product is seen as a recent product and not as an online product that nobody has wanted for more than 6 months.

What's more, the more favourites, people interested in your articlesthe more likely it is that potential buyers will buy it from you.

NB products sell more easily in evenings, weekends and over the weekend. You can therefore prioritise publishing your products at these times.

Rule number 6 - How to sell well on Vinted: Reviews are very important

Have a profile with positive opinions is very important, as is the fact of having plain opinion. If you're just starting out and don't have any opinions at all, you can buy a "hand-delivered" product from someone you know or from the profile of someone in your town. That way you'll get your first notice very quickly.

If you're not in a hurry, just buy a product and wait for your first review. As there have been scams with fake accounts with no reviews, the fact that you have one automatically reassures you.

In addition, the positive opinions make it easier to take decisions for a future buyerIt's easier to buy an item from a profile that says "perfect", "Vinti(e) au top", "envoi rapide" than from a profile that says "n'a pas envoyé l'article", "vêtement reçu en mauvais état" and so on...

To get positive opinionsAs much as possible honest in your descriptions, and if a buyer is unhappy, it's best to offer an alternative. partial reimbursement by bank transfer PayPal or request the return of the item and repay in full the buyer.

Examples to avoid:

Rule number 7 - how to sell well on Vinted: offer discounts on lots

In the your account settingsyou can agree to make discounts on lots. It's also interesting for buyers than for sales because it helps you sell your products more quickly.

L'tips for selling in batches is to offer products with high prices as well as products with low prices (under €10). Buyers will be more inclined to offer bundles, adding inexpensive products to bring down the price of more expensive ones.

Rule number 8 - how to sell well on Vinted: offer the least expensive shipping method

When you post your ad, you have several choices concerning the package size and Vinted automatically recommends a delivery method.

Choose the smallest delivery method unless your item is very large. Visit shipping costs will therefore be lower, allowing faster sale. Personally, I've never had the slightest problem, even if the parcel exceeded the weight indicated.

Rule number 9 - how to sell well on Vinted: send parcels cleanly and quickly

Once you've sold your item, all you have to do is send it to the buyer. You have 2 days to download the dispatch note and 5 working days to send the parcel.

If you do not download the slipthe sale will be automatically cancelled at the end of the period. Similarly, for the delivery time from 5 working daysIf you do not send your parcel on time, the sale will be cancelled and you will receive a 1-star negative review. automatic assessment The sale did not go through".

Attention à ce type d’avis répétitifs car ils font baisser votre appréciation globale et le nombre d’étoiles que vous avez. De plus, un acheteur mécontent de ne pas avoir reçu son article peut modifier le commentaire et expliquer que vous n’avez pas envoyé l’article de façon plus radicale. Autant éviter cela et respecter le delivery time.

The week-ends ne sont pas compris dans les jours ouvrés, vous pouvez tout de même envoyer vos colis le samedi et même parfois les dimanches car certains relais sont ouverts.

Veillez également à envoyer vos articles dans des colis proprement emballés, dans un carton ou dans un sac spécifique.

Vous pouvez rajouter des petites touches personnelles avec un petit mot sur le dispatch note destiné à l’acheteur ainsi que des petits cadeaux : échantillons de produits de beauté, petit bonbon, etc.

Exemple à suivre :

Règle numéro 10 – comment bien vendre sur Vinted : ajouter une description dans votre profil

Le fait de rajouter une description dans votre profil va rassurer un futur acheteur et permettre à ce dernier d’en savoir plus sur votre personnalité et votre environnement.

Vous pouvez rajouter des informations sur:

• Les produits que vous vendez ainsi que les marques que vous préférez

L’état des produits que vous vendez en général (en précisant que vous mentionnez s’il y a un défaut)

Votre delivery time des colis

Si vous acceptez ou non, les retours, les échanges et les remises en main propre

Vous pouvez également préciser que votre maison est non fumeur and sans animaux si c’est le cas.

Vous pouvez également demander aux personnes de s’abonner à votre profil car vous publiez régulièrement. Vous pouvez d’ailleurs mentionner que vous proposez 10% de remise pour les personnes qui s’abonnent à votre profil Vinted or Instagram. Personnellement, j’arrive à vendre sans avoir des centaines d’abonnés et je n’ai pas non plus associé mon compte Instagram avec mon profil de vendeuse sur Vinted. C’est un choix personnel car je pense qu’avoir les bons produits à vendre est suffisant pour obtenir de bons résultats.

Vous pouvez tout à fait faire preuve de créativité et d’originalité pour décrire votre profil. Une touche unique and stylée aide à se démarquer.

L’exemple à ne pas suivre

Règle numéro 11 – comment bien vendre sur Vinted : Suivez les tendances et les saisons

En la matière, j’aime bien cette citation : « La mode se démode, le style jamais ». Cela signifie qu’il y a des coloris et des styles intemporels comme le noir, le blanc ou encore le jean. Vous aurez toujours plus de chance de vendre un jean classique qu’un jean complètement troué (sauf si c’est la grande mode). D’où l’intérêt de suivre les tendances.

Privilégiez les couleurs unies ainsi que les tailles S, M, L tous genres confondus qui sont les plus répandues. Les pièces recherchées évoluant aussi chaque année, regardez simplement avant chaque saison les nouveautés des sites de mode pour vous faire une idée. Vous pourriez déjà avoir quelques modèles en stock, oubliés dans un placard.

Prenez également en compte la météo et la temporalité des saisons. Il y a 2 types de stratégies possibles :

1. Acheter des produits hors saison peu chers pour les revendre plus chers au bon moment. Cela vous obligera à stocker des articles pendant quelques mois. L’avantage, c’est qu’en hors-saison, vous aurez plus de chance de tomber sur une doudoune ou des bottines à bas prix qu’en plein hiver.
2. Acheter des produits de saisons pour les revendre immédiatement :
   • En été : cibler les robes, les t-shirts, les jupes, les shorts, les petits gilets, etc.
   • En hiver : cibler les pulls, les pantalons, les doudounes et manteaux, les affaires de ski, les écharpes, les bonnets, etc.

Conclusion

Nous arrivons ici au terme des 11 règles essentielles sur comment bien vendre sur Vinted et j’espère qu’il vous aura permis de développer vos connaissances.

L'achat/revente est un moyen très lucratif d’augmenter ses revenus et de débuter dans l’entrepreneuriat.

Bonnes ventes à toutes et tous et si vous avez des questions, n’hésitez pas à me contacter here.